21. Strategy Made Simple – The 3 Ws + How
1. BLUF
If you don’t know where you’re going, any road will take you there.
Focus on the 3Ws + How to set your strategy.
2. The Pain.
I work with a lot of small businesses.
When it comes to being intentional, the 3 biggest pain points I see are -
Finding Time – Running a small business is awesome and hard. It’s easy to get bogged down in daily ops instead of focusing on the big picture.
Focus – There’s a lot to do running a small business – across ops, finance, technology, HR, sales, marketing, and more.
Follow Through – The best laid plans fall victim to the fire drill of the day.
The good news is there’s the 3Ws + How.
Simplify, focus, and set your strategy.
3. The 3Ws + How
WHY: Why are you doing this? Revisit your strategic direction to:
Drive Revenue
Solidify Clarity & Focus
Strengthen Team Unity
Build Excitement and Motivation
Lay the Foundation for Continued Success
WHO: Include the right voices in the process. Which of these is most important for your business?
WHAT: Strategy focuses on what you want to achieve & how to get there. There are many models. Norm on terminology for a common understanding and consistent comms.
HOW: Pull it all together - from the 50k foot view in the NorthStar - to tactical implementation. Turn your vision into reality.
© Maly Strategies LLC 2023
4. Application
So, what does it look like for your business?
What needs to be done in the next 90 days?
How do you embed strategy into operations?
What is one thing you can do today to drive greater clarity?
I help small technology and professional services businesses scale and grow.
If you want to break through to the next level in your business, drop me a message, and we'll arrange a 15-min call to see if I can help.
To your success,
~Susan
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